LG SIGNATURE X American Ballet Theatre

On Our Toes

We're On Our Toes to celebrate the arts and support those building opportunities for others. Join us.

Inspiration, Inclusion, Education

LG SIGNATURE draws inspiration from exquisite art and performance, and to continue to grow that inspiration we have joined American Ballet Theatre in support of diversity and inclusion in the arts.

ABT RISE will consist of a series of educational programs and scholarships as well as artistic and administrative initiatives, all celebrating diversity and inclusion through dance.

Many dancers will not have the chance to perform this year.

Take The “Stage”

Show us the moves that bring you joy and we’ll put you on Broadway, the LG Billboard on Broadway in Time Square New York.

Submissions are closed. Stay tuned for the live show.

About LG SIGNATURE Products

True class defined by true performance. LG SIGNATURE provides new ways to experience the essence, providing an experience that is much more intuitive, responsive and functional than ever before.

Inspired by the essence of performance and the arts LG SIGNATURE celebrates those dedicated to their craft through education, opportunity, diversity and inclusion.

As the exclusive ABT Global Electronics Partner, LG SIGNATURE is contributing $10,000 to ABT RISE to support their diversity and inclusion initiatives this holiday season.

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LG Signature Wine Cellar Refrigerator

LG SIGNATURE Wine Cellar Refrigerator

As with great art and performance, LG SIGNATURE Wine Cellar’s design philosophy was inspired by the visualization of each product’s pure essence.

To celebrate LG’s partnership with ABT during this holiday season, LG SIGNATURE is contributing $10,000 to ABT RISE to support their diversity and inclusion initiatives.

Learn More About LG SIGNATURE Wine Cellar
LG Signature Wine Cellar Refrigerator

*LG SIGNATURE will contribute $1 for every video uploaded to this site and $1 for every photo or video posted to Instagram, Twitter or Facebook using #OnOurToes between 12/4/20 and 1/15/21 as well as 10% of every purchase of LG SIGNATURE product from LGSIGNATURE.com between December 4, 2020 and January 15, 2021 (see LGSIGNATURE.com for eligible LG SIGNATURE products) up to a combined total of $10,000.


“On Our Toes 2020 Times Square Billboard Celebration” Marketing Campaign

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